Marketing and Technology marry Experience and Research.
That’s the DAG Edge! Selling a home can be emotional, stressful and burdensome. But it doesn’t have to be. In fact, done right, selling a home today is easier than ever. The DAG team has 45 years’ experience in the real estate industry and has sold hundreds of homes and came in the category of Top Realtors San Diego throughout southern California. The industry has evolved since we first got started. How people find homes today looks much different than just a few years ago, let alone a few decades ago! Our agents are constantly adopting new technology to stay ahead of curve.
Tools we use which helps us to become Top realtors San Diego:
- We create buyer avatars. This is a fancy way of saying we use market data to map out the ideal buyer for your property. Then we build an avatar based upon this buyer’s profile, and aggressively market the home to buyers with similar characteristics.
We take social to the extreme. If you’re selling a home in today’s market, understanding the basics of Facebook and Instagram isn’t enough. DAG optimizes a breadth of social media outlets, leveraging each for specific reasons. We market on some, build brand recognition on others and use others still to showcase your property in real-time. The strategy for each platform varies and most importantly, is based on research and experience showing a return on investment.
We use production-grade photography. No more blurry, dark and sideways-posted iPhone photos. Need we say more?
- We use 360 VR technology video. Don’t know what that means? That’s OK. Most listing agents don’t, either. Virtual reality (VR) is best known in the realm of video games but is quickly making a name for itself in the real estate industry. Potential buyers can slide on a headset and be instantly transported to your home, where they can wander from room to room, taking in all of the features that a traditional photo may have missed. Our early adoption of this technology allows DAG clients to connect with an endless pool of buyers, whether they live in Hong Kong or down the street.
- We shoot drone videos. Sometimes a property has features that can’t be captured easily by the naked eye, like sweeping ocean views or an impeccably manicured and oversized lot. We use drones to capture a property from as high as 1,000 feet in the air. Inside, we use glide-cams to create flowing, whole-house motion tours, allowing buyers to experience your home through a new dimension.
Our online presence is second to none. We are thrilled to say that DAG is the most reviewed and recommended team in all of San Diego, and we wanted our online presence to reflect that. We’ve spared to expense developing our online platform. Anyone looking for a home in San Diego is going to land on our site first, putting your home at the forefront of their search.
- We follow international investment trends. DAG constantly monitors the flow of cross-border capital and uses this insight to develop an appropriate marketing strategy for you. Case in point: we know that South Pacific investors are pumping money into single-family homes throughout southern California. In response, we’ll strategically market our listings to Asian buyers.
Best-in-class marketing, adoption of new technology, decades of experience, and laser-focused research – it’s the four-pronged approach we call The DAG Edge. You want to sell your home for the highest price in the shortest period of time with top realtors San Diego, and we can help you do that using The DAG Edge.